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degrees@work

Strayer Education needed a refreshed brand for their flagship tuition assistance program, Degrees@Work. The brand was dense, dark, and dated, so the goal was to clarify and simplify information while giving it a fresh, modern feel. Over an eight month period, I worked to research the program's audience and goals, develop an extensive brand foundation, and execute dozens of pieces of branded collateral targeting program adopters and potential students.

  • illustrations: graphic
  • work
  • illustrations: characters
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